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This offshore, tax-saving division of Abbey National Offshore required folder and brochures to express the Abbey National heritage as well as presenting a fresh new face to the market.


Equinox Partners and their colleagues at FMCI had previously been working with Abbey National Treasury International to set up the Abbey National Offshore’s brand and to generate their marketing materials. The launch of the new company was supported by additional branded materials, display panels, posters and promotional items.

Carrier bags and other promotional items at the company’s launch in Jersey accompanied an elegant presentation pack with colourful brochure and additional Fund Prospectuses.

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